Forrester Report: Choose The Right Customer Service Solution For Your Business


Differentiating your business by delivering superior Customer Experiences (CX) has proven to be a winning strategy. And according to Forrester, this won’t change any time soon; Companies that shy away from improving CX in 2019 will resort to price wars. And at the end of this race to the bottom, all that will remain for competitive differentiation is…Customer Experience.

Companies will have no choice but to invest in a solution that enables them to deliver superior customer experiences. But the landscape of vendor choices can be overwhelming. Read this report to help narrow your search and expedite the vendor selection process. Evaluate solutions specifically designed to improve the customer experience – like Bold360 – that easily integrate with existing systems, deliver superior experiences across channels, and give you the best return on your investment.

Key Takeaways:

  • CX will continue to emerge as the key differentiator for businesses.
  • Building your own in-house solution is costly and labor-intensive to develop and maintain.
  • Outsourcing carries significant overhead costs and detaches customer experience from your business.
  • Traditional CRM vendors have tacked on customer engagement capabilities, with inferior results.
  • Customer experience specialty vendors like Bold360 “deliver best-in-breed capabilities to strengthen key weaknesses in current operations.”

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